Skip over navigation
HOME
.
ABOUT US
.
CONTACT US
HELP
.
PUBLISH WITH US
.
LIBRARIANS
Search
in
entire site
Publication Names
ISSN/ISBNs
Subject Names
Author Names
Title/Kwds/Abstract
or
Explore
informaworld
Journals
eBooks
Reference Works
A&I Databases
Agriculture & Environmental Sciences
Allied Health
Anthropology
Area Studies
Arts
Behavioral Sciences
Bioscience
Built Environment
Chemistry
Communication Studies
Computer Science
Cultural Studies
Dentistry
Development Studies
Earth Sciences
Economics & Business
Education Arena
Engineering & Technology
Ergonomics
Food Science
Geography
History
Law
Literature, Language and Linguistics
Mathematics & Statistics
Media & Film Studies
Medicine
Military & Strategic Studies
Nursing & Midwifery
Pharmaceutical Science
Philosophy
Physics
Politics & International Relations
Religion
Social Work
Sociology & Social Policy
Sport, Leisure & Tourism
Toxicology
Urban Studies
Browse
Publications
A-Z
Browse
Subjects
A-Z
Advanced Search
SIGN IN
Register
|
Why Register?
|
Got a Voucher?
Username:
Password:
[
athens sso
] [
forgotten password?
] [
hide
]
informaworld
HOME
|
SEARCH
|
BROWSE
Subjects
Authors
Titles
[
view alerts
]
hide
You must be registered and signed in to set up alerts.
[
hide
]
All
|
Journals
|
Reference Works
|
eBooks
|
Abstract Databases
View all Subjects
Economics, Finance, Business & Industry
|
More about this subject
|
Create alert
|
Business & Management
|
Create alert
|
A - C
•
D - G
•
I - N
•
P - S
•
T
•
U - V
Sales & Marketing
|
Create alert
|
B - I
•
J - M
•
R - T
Advertising
|
Create alert
|
Choose an Action:
Add to shopping cart
Add to marked list
Advertising and Consumer Citizenship
Gender, Images and Rights
Advertising Handbook, The, 2nd Edition
Deception In The Marketplace
-
Forthcoming
The Psychology of Deceptive Persuasion and Consumer Self-Protection
Interactive Marketing
-
Forthcoming
Interactive Marketing
Journal of Food Products Marketing
Journal of International Consumer Marketing
Journal of Marketing For Higher Education
Journal of Nonprofit & Public Sector Marketing
Journal of Promotion Management
Marketing in Developing Countries
Nigerian Advertising in a Global and Technological Economy
Persuasion in Advertising
The Advertising Handbook, 2nd Edition
Privacy Policy
|
Terms & Conditions
|
Accessibility
|
RSS
FAQs in:
English
.
Français
.
Español
.
中文(简体和繁體)
© 2009
Informa plc