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A Staged Model of Communication Effects: Evidence from an Entertainment-Education Radio Soap Opera in Tanzania 

Authors: Peter W. Vaughan; Everett M. Rogers
DOI: 10.1080/10810730050131398
Publication Frequency: 8 issues per year
Published in: journal Journal of Health Communication, Volume 5, Issue 3 July 2000 , pages 203 - 227
Formats available: PDF (English)
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