Environment reporters have been criticized for allegedly having an antibusiness bias. This study, based on a series of regional surveys including 364 U.S. environment reporters, found the journalists commonly used a business or economics framework for their stories. The reporters used some business organizations as sources more often than some environmental groups. They acknowledged the need to be fair to both corporations and environmental activists. Nevertheless, a substantial minority of these environment reporters said they struggled with the issue of whether their peers are “too green.”