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The Mass Media as Sentinel: Why Bad News About Issues is Good News for Participation 

Author: Paul S. Martin a
Affiliation:   a Miller Center of Public Affairs, University of Virginia,
DOI: 10.1080/10584600801985706
Publication Frequency: 4 issues per year
Published in: journal Political Communication, Volume 25, Issue 2 April 2008 , pages 180 - 193
Formats available: HTML (English) : PDF (English)
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Abstract

This article argues that negative news coverage of politically relevant social issues stimulates political participation by shaping citizen awareness of collective problems and interest in politics. By drawing citizen attention to social problems that government may attend to, the press acts as a sentinel for the mass public, cuing them to periods when participation is more important. Drawing on an analysis of the 1974 National Election Study in combination with the Center for Political Studies' content analysis of newspapers, I find evidence that bad news about issues is good news for participation.
Keywords: 1974 election; mass media; negativity; political participation; social problems
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