Audience Research Trends in Mainland China: An Analysis of Three Major Journalism and Mass Communication Journals, 1985-2002
Author:
Baohua Zhou
DOI:
10.1080/01292980600638595
Publication Frequency:
4 issues per year
Subjects:
Asian Culture & Society;
Communication Studies;
Formats available:
HTML
(English)
:
PDF
(English)
You have:
FREE ACCESS
References
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- 5. Li, B. and Zhang, G. ((2002)) An empirical study on the relationship among audience agenda, media agenda and social reality. Modern Communication 4 , pp. 45-47. — (in Chinese)
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- 7. McQuail, D. (1994) Mass communication theory: An introduction Sage , Beverly Hills, CA
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- 10. Riffe, D. and Freitag, A. (1997) A content analysis of content analyses: Twenty-five years of Journalism Quarterly. Journalism & Mass Communication Quarterly 74 , pp. 873-882.
- 11. Rogers, E. M., Zhao, X., Pan, Z. and Chen, M. (1985) The Beijing audience study. Communication Research 12:2 , pp. 179-208.
- 12. Weaver, D. Gaunt, P. (ed) (1993) Communication research in the 1990s: New directions and new agendas. Beyond agendas: New directions in communication research pp. 199-220. Greenwood Press , Westport, CT
- 13. Wimmer, R. D. and Dominick, J. R. ((2000)) Mass media research: An introduction Wadsworth , Belmont, CA — (3rd ed.)
- 14. Zhang, Y. (2000) From masses to audience: Changing media ideologies and practices in reform China. Journalism Studies 1:4 , pp. 617-635. [informaworld]
- 15. Zhou, H. ((1997)) Some issues on mass media consumption. Modern Communication 2 , pp. 35-39. — (in Chinese)

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