informaworld logo
HOME . ABOUT US . CONTACT US 		HELP . PUBLISH WITH US . LIBRARIANS 
ebooks logo journals logo reference works logo abstract databases logo
bullet  SIGN IN Register | Why Register? | Got a Voucher? alerts   marked lists   shopping cart 

informaworld

HOME   |   SEARCH   |   BROWSE
    Issues List       Latest Issue       Volume 10 Issue 1       Aims & Scope       Editorial Board       Instructions for Authors       Subscribe      
<< earliestearliest   < prevprev   Issue listissues   next >next   latest >>latest
Publisher Logo Publication Cover
Search within this journal

Social Marketing Quarterly, Volume 10 Issue 1 2004

Journal of the AED
ISSN: 1539-4093 (electronic) 1524-5004 (paper)
Publication Frequency: 4 issues per year
Publisher: Routledge
select-down Click for help
A CONFIRMATORY TEST OF A HIGHER ORDER FACTOR STRUCTURE: BRAND EQUITY AND THE TRUTHSM CAMPAIGN
Pages 3 – 15
Abstract | References | Full Text PDF | Full Text HTML | Request Permissions
Cited By | Related Articles 		 buy now buy now
AN INTERVIEW WITH R. CRAIG LEFEBVRE
Pages 17 – 30
Abstract | References | Full Text PDF | Full Text HTML | Request Permissions
Related Articles 		 buy now buy now
SOCIAL MARKETING: PRINCIPLES AND PRACTICE
Pages 31 – 34
Abstract | References | Full Text PDF | Full Text HTML | Request Permissions
Related Articles 		 buy now buy now
WORKSHEETS TO INTRODUCE SOME BASIC CONCEPTS OF SOCIAL MARKETING PRACTICES
François Lagarde
Pages 36 – 41
Abstract | References | Full Text PDF | Full Text HTML | Request Permissions
Cited By | Related Articles 		 buy now buy now
DEVELOPING AN OUTCOME-BASED TRAINING FOR SOCIAL MARKETING
Pages 42 – 47
Abstract | References | Full Text PDF | Full Text HTML | Request Permissions
Related Articles 		 buy now buy now
SOCIAL MARKETING RESOURCES
Pages 48 – 53
Abstract | Full Text PDF | Full Text HTML | Request Permissions
Related Articles 		 buy now buy now
LOOKING AHEAD
Pages 54 – 59
Abstract | Full Text PDF | Full Text HTML | Request Permissions
Related Articles 		 buy now buy now
NOTES FROM THE FIELD
Bill Smith
Pages 60 – 63
Abstract | Full Text PDF | Full Text HTML | Request Permissions
Related Articles 		 buy now buy now
select-up

Privacy Policy | Terms & Conditions | Accessibility | RSS
FAQs in: English . Français . Español . 中文（简体和繁體）
© 2009 Informa plc