Skip over navigation

HOME . ABOUT US . CONTACT US

HELP . PUBLISH WITH US . LIBRARIANS

Search

in

Tips for using quick search

or Explore

Browse Publications A-Z

Browse Subjects A-Z

Advanced Search

Register | Why Register? | Got a Voucher?

alerts

marked lists

shopping cart

informaworld

HOME | SEARCH | BROWSE

Volume 12 Issue 1

Editorial Board

Instructions for Authors

<< earliest

< prev

prev

Issue list

next >

next

latest >>

Recommend

Mark

email alert

link

Print

Receive a feed of the latest articles published in Journal of Marketing Communications

Publication Cover

About this Journal

Abstracting & Indexing

General Information

Permissions Information

Journal of Marketing Communications, Volume 12 Issue 1 2006

ISSN: 1466-4445 (electronic) 1352-7266 (paper)

Publication Frequency: 5 issues per year

Subject: Marketing Communication;

Publisher: Routledge

Issue Purchase: US$341.00 - buy now buy now

buy now

add to cart

Sign In
Online Sample

Original Articles
	Winning a Clio Advertising Award and its Relationship to Firm Profitability Michael J. Tippins; Robert A. Kunkel Pages 1 – 14 Abstract \| References \| Full Text PDF \| Full Text HTML \| Request Permissions Related Articles	buy now
	Are You Selling the Right Colour? A Cross-cultural Review of Colour as a Marketing Cue Mubeen M. Aslam Pages 15 – 30 Abstract \| References \| Full Text PDF \| Full Text HTML \| Request Permissions Cited By \| Related Articles	FREE
	Investigating the Influence of a Joint Sponsorship of Rival Teams on Supporter Attitudes and Brand Preferences Fiona Davies; Cleopatra Veloutsou; Andrew Costa Pages 31 – 48 Abstract \| References \| Full Text PDF \| Full Text HTML \| Request Permissions Related Articles	buy now
	Visual Rhetoric and Global Advertising Imagery Sandy Bulmer; Margo Buchanan-Oliver Pages 49 – 61 Abstract \| References \| Full Text PDF \| Full Text HTML \| Request Permissions Related Articles	buy now
	Entertainment Marketing and Experiential Consumption Christopher Hackley; Rungpaka Tiwsakul Pages 63 – 75 Abstract \| References \| Full Text PDF \| Full Text HTML \| Request Permissions Related Articles	buy now
Book Reviews
	Book review Pages 77 – 78 Abstract \| Full Text PDF \| Full Text HTML \| Request Permissions Related Articles	buy now

select-up

Privacy Policy | Terms & Conditions | Accessibility | RSS

FAQs in: English . Français . Español . 中文（简体和繁體）
© 2009 Informa plc