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Journal of Health Communication International Perspectives, Volume 13 Issue 2 2008

(Still) 2nd ranked journal by Impact Factor in Communication
2008 Impact Factor of 2.057 (©2009 Thomson Reuters, 2008 Journal Citation Reports®)
ISSN: 1087-0415 (electronic) 1081-0730 (paper)
Publication Frequency: 8 issues per year
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EDITORIAL
Communicating and Advancing Health with Research
Scott C. Ratzan
Pages 105 – 106
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ARTICLES
Alternate Methods of Framing Information About Medication Side Effects: Incremental Risk Versus Total Risk of Occurrence
Brian J. Zikmund-Fisher;  Angela Fagerlin;  Todd R. Roberts;  Holly A. Derry; Peter A. Ubel
Pages 107 – 124
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The 2005 British Columbia Smoking Cessation Mass Media Campaign and Short-term Changes in Smokers Attitudes
Lynda Gagné
Pages 125 – 148
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The Perceived Effectiveness of Persuasive Messages: Questions of Structure, Referent, and Bias
James Price Dillard; Sun Ye
Pages 149 – 168
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Getting to Know the Competition: A Content Analysis of Publicly and Corporate Funded Physical Activity Advertisements
Tanya R. Berry;  Ron E. McCarville; Ryan E. Rhodes
Pages 169 – 180
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Cancer News Coverage and Information Seeking
Jeff Niederdeppe;  Dominick L. Frosch; Robert C. Hornik
Pages 181 – 199
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BOOK REVIEW
A Review of: “Fort, M., Mercer, M. A., & Gish, O. (Eds.). (2004). Sickness and Wealth: The Corporate Assault on Global Health.”
Cambridge, MA: South End Press. ISBN: 0-89608-716-6 (paperback); 237 p., $18.00.

C. Turner Steckline
Pages 200 – 203
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